Chris Harrison is the Owner and Managing Director of The Brand Inside
The Brand Inside Africa is a Culture Change consultancy that aligns employee behaviour to the delivery of the Brand Promise. Building Cultures that prioritise staff engagement and empower employee contribution. Promoting the value of diversity and sustainability.
With offices in the UK and Kenya, The Brand Inside has particular experience of coaching culture transformation in Africa. Clients include regional and continental enterprises in Agritech, Fintech, Financial Services, Food, Logistics, Mobile Telecom, Tourism, and Utilities.
Chris also coaches African business leaders
In 2018, Chris collaborated with three Kenyan partners to launch The Amalgam Leadership Programme www.amalgamleadership.com Delivering applicable learning to emerging business leaders in Africa, the programme is now in its seventh year and has built a strong alumni network in Kenya, Uganda, Tanzania, and Zambia. Chris is also an ICF Certified Life Coach and a member of the ICF Kenya Chapter. Details about his coaching practice can be found here www.helmsman-coaching.com
Chris’ experience in Africa
Chris has 42 years of experience building brands and improving brand delivery, 32 of them in Africa. He began as a Marketer at Diageo and Bass plc and then developed a career in Advertising with McCann-Erickson, Saatchi & Saatchi, and Young & Rubicam. Rising to be Africa & Indian Ocean Chairman of Young & Rubicam Brands, he was responsible to WPP plc for a pan-African advertising Agency network. Chris has served as Chairman of the Kenyan Advertising Practitioners’ Association and Council Member of the Marketing Society of Kenya.
Chris is widely published
Chris is a recognised opinion leader. His observations on branding and company culture in Africa feature online and in national newspapers, including a weekly column in The Star in Kenya. His book ‘Marketing Medicine’ was published on Amazon in May 2019.
Contact Chris
Email chris.harrison@thebrandinside.com Mobile: +254 729 605772
Chris can be found on LinkedIn as cjharrison
Learn more about the work of The Brand Inside at www.thebrandinside.com